A 1964 Ford Fairlane sold for $700,000 at the recent
Barrett-Jackson’s 4th Annual Las Vegas auto auction
and the Armed Forces Foundation benefited from the
proceeds of the sale. Painted in the “Red Hot Chili
Pepper” hue from the
Sherwin-
Williams Planet Color Barrett-Jackson Collector
Color Series, the car was the top-selling vehicle of
the event.
The winning bidder showed his gratitude to those
serving in the American military and their families,
with one-hundred percent of the sale’s proceeds
benefiting the Armed Forces Foundation, a national
non-profit organization that provides support for
wounded service members and their families, through
Project American Heroes. Additionally, Barrett-
Jackson waived its commissions on the sale, as it has
on all charity sales in recent years.
“Our men and women in uniform are on the front lines
every day, and their families are continually called
upon to put others first. We at Barrett-Jackson feel
strongly about this incredible group of people and
amazing charity, and that’s why I am willing to give
up one of my prized possessions to show how thankful
I am,” said Steve Davis, President of Barrett-
Jackson, and (previous) owner of the Fairlane.
The car underwent hundreds of hours of restoration
and detailing, and was a showstopper at the 2009 SEMA
convention, where it was displayed at the Sherwin-
Williams Automotive Finishes booth. It features a
Roush Performance 427IR, 8-stack fuel injection 560
HP engine with a torque of 540 ft-lbs and a Tremec
TKO 6 speed.
Its custom finish comes from the Sherwin-Williams
Planet Color Barrett-Jackson Collector Color series –
a line of optically enhanced automotive paints
containing special combinations of highly reflective
additives. The color, “Red Hot Chili Pepper”
(#PCFP2), is one of 25 colors in the factory package,
custom paint line.
Planet Color Custom Paints and Finishes, including
the Sherwin-Williams Planet Color Barrett-Jackson
Collector Color series, are available at Sherwin-
Williams Automotive Finishes branches and other
participating distributors throughout North
America.
For more information about Planet Color finishes,
visit www.planetcolor.com.
For more information on
other Sherwin-Williams Automotive Finishes products,
visit www.sherwin-automotive.com or call 1-800-
SWULTRA (1-800-798-5872).
