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Adicio, a developer of Web-based classified advertising solutions, has teamed up with Carfax to help dealers effectively market their Carfax 1-Owner inventory through Adicio's online automotive classified listings.
Studies show that consumers are willing to pay up to 15 percent more for a Carfax 1-Owner car. Used cars with only one previous owner tend to be consistently driven and well-maintained. With Adicio's new Carfax 1-Owner feature, consumers can easily identify Carfax 1-Owner cars listed by subscribing dealers, a distinct competitive advantage that helps sell cars faster and for more money.
"Dealers advertising their used vehicles on our client sites have multiple venues to highlight their listings and receive the additional exposure they need to move the inventory on their lots," says Deep Menon, general manager of motors at Adicio. "The Carfax 1-Owner feature provides dealers with a way to increase their used car profitability while building consumer confidence, and gives our online classified clients another tool to help automotive dealers succeed in their local markets."
With this enhancement to Adicio's online listings, dealers can highlight these premium vehicles by prominently displaying a Carfax 1-Owner logo within each listing. Carfax has programs in place to make sure dealers take advantage of their Carfax 1-Owner inventory online.
"In these economic times, it's vital to make your online listings stand out from the competition," says Larry Gamache, communications director at Carfax. "Carfax and Adicio are working together to help dealers draw more potential buyers to their Carfax 1-Owner listings and build consumer confidence When you give buyers what they want, you sell cars faster and make more money."
To learn more about Adicio Motors classified advertising software, visit www.adicio.com.
