Calling it "breakthrough winter tire technology," Goodyear
says its new Ultra Grip Ice WRT tire line features a
combination of innovative elements engineered to help drivers
react to changing weather conditions with enhanced starting,
stopping and turning traction.
“Goodyear developed these new tires to prepare motorists for
the changing weather conditions of the winter months,” says
category manager Brandy Gadd, adding that winter driving
experts at the ILR Car Control School in Mount Albert,
Ontario, Canada, have chosen the tire because of its superior
performance.
With Winter Reactive Technology, the new lineup contains
proprietary 3D TredLock Technology Blades for enhanced wet
and winter traction and 2D blades for enhanced starting and
stopping power on snow and ice, according to Gadd. The light
truck and SUV tires are outfitted for optional metal
studs.
The line is now offered in 45 sizes for cars, minivans,
pickup trucks and SUVs. They are marked with the Severe Snow
Conditions Symbol (Mountain Snowflake Symbol), a designation
from the Rubber Manufacturers Association (RMA) and the
Rubber Association of Canada, which distinguishes tires that
meet certain performance criteria under winter testing
conditions.
For more information, visit www.goodyear.com.