Nitto is rolling out a new NT850+ luxury high
performance line of tires.
Rolling resistance is reduced by 11 percent when
compared to the NT850 predecessor.
“With the rise in gas prices, low rolling resistance
technology is more important than ever, and Nitto is
going the extra mile to ensure that the NT850+ is as
resource-efficient as possible,” says national sales
manager Koji Watanabe. “We’re excited to offer this new
line with reduced rolling resistance, which is an
additional upgrade, to drivers everywhere.”
The NT850+ line will include 10 additional sizes in 17,
18, 19 and 20-inch rim diameters, while continuing the
sizes offered with the NT850. It is ideal for drivers of
compact, compact utility, mid-size and full-size luxury
vehicles, according to Watanabe.
The NT850+ CUV edition maintains the “CUV” name on the
sidewall, indicating its suitability for usage on
crossover utility vehicles. It is offered in H, V, and
W-speed ratings and has a Uniform Tire Quality Grade of
500 for treadwear.
The NT850 line was Nitto’s first luxury touring tires.
They were developed through a partnership between Nitto
and American Tire Distributors, Inc. (ATD). Building on
that relationship, ATD will be the exclusive reseller
for the NT850+ through its independent dealer channel.
It is backed by: a 50,000-mile limited treadwear
warranty and a 30-day trial period.
The new line is produced using the company’s advanced
manufacturing process, which creates a more uniform tire
that reduces vibration and provides a smoother ride,
says Watanabe. For noise reduction, it features Quiet
Serration technology that breaks up the repetitive sound
waves that are audible on tires.
To deliver all-weather performance, engineers designed
the tread with deep circumferential grooves that channel
water away, and the silica compound helps to maintain
the traction during winter-like temperatures, Watanabe
says. Dry pavement performance is achieved via large
tread blocks and a continuous rib that increases tread
stiffness while an asymmetrical tread pattern assists
with the tire’s cornering.
For more information, visit www.NT850plus.com and www.nittotire.com.